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    • L'Homme Invisible underwear - Philip Fusco

      The ocean inspired designs of the Anapos Line by L’Homme Invisible

      January 18, 2019
      Men and Underwear, News & Trends
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      August 9, 2022
    • Summer Sales 2022! More items up to 50% off!

      July 27, 2022
    • Brand Presentation: Le Beau Tom

      July 20, 2022
    • TOF Paris - Floral Swim Bikinis

      Best Men’s Swimwear 2022 – Mid Summer Guide

      July 14, 2022
    • TOF Paris harness and jockstrap - Model Jonathan Guijaro by Joan Crisol

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      July 5, 2022
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      Exclusive: Bending The Rules - Model Stathis in Walking Jack

      September 28, 2021
      Editorials & Models, Men and Underwear
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      Beto Urbano takes Walking Jack to Rio – Part Two

      August 7, 2022
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      Beto Urbano takes Walking Jack to Rio – Part One

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      Exclusive: Cruising in Pentelicus with George and Adam Smith (part two)

      August 3, 2022
    • Exclusive: The Shore – Stathis by Philip Smy

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      Exclusive: Cruising in Pentelicus with George and Adam Smith

      July 28, 2022
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      Exclusive: In Mykonos with Matteo and Walking Jack

      July 26, 2022
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      April 21, 2017
      Men and Underwear, Reviews
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      Underwear Review: Kale Owen – Thong Trunk

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      Underwear Review: The JJ Malibu G-String Thong with Bulge Pouch

      January 26, 2022
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      Underwear Review: C-IN2 – Nu Low Rise Brief

      September 9, 2021
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      Underwear Review: Kale Owen – Thong Brief

      September 1, 2021
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      Underwear Review: Body Aware Lace Brazil Brief

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      Underwear Review: 2(X)IST – Sliq Micro Brief

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    • Underwear Suggestion: Walking Jack - Core Briefs black

      December 14, 2018
      Men and Underwear, Underwear Suggestions
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    • Cocksox - Mod Sports Brief

      Underwear Suggestion: Cocksox – Mod Sports Brief

      August 10, 2022
    • CODE 22 - Medley Swim Shorts - Navy

      Swimwear Suggestion: CODE 22 – Medley Swim Shorts – Navy

      August 8, 2022
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      Underwear Suggestion: Clever – Luxor Bulge Tanga Bikini – Green

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      August 2, 2022
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      July 29, 2022
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      July 25, 2022
  • Brief Talk
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      Brief Talk, Men and Underwear
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      Brief Talk: Marin Barba-Rosie

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  • Beto Urbano takes Walking Jack to Rio - Part Two

Tagged amu

AMU is an Irish brand founded in 2012 by Darrell McDonald, owner of Alpha Male Undies store. The AMU collection features bold colours and a range of exciting silhouettes that will literally make your guy stand out. AMU collection comprises mens underwear, swimwear and athletic wear.

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amu
Marcuse swimwear - Master pink copy 2 Vlad Parker by Stas Vokman

The 10 most liked Instagram posts in 2021

December 29, 2021
Men and Underwear, News & Trends
2021 was another strange and difficult year, full of ups and downs for not just the men's underwear industry but for most individuals all around the globe. It has been a year where social media saw a surge in u... Read More...
PhotoRSH - model Tony in AMU underwear

Model Tony by PhotoRSH – AMU underwear

September 13, 2021
Editorials & Models, Men and Underwear
We are happy to start a new week with some photos captured by Ross Haley aka PhotoRSH. The talented American photographer returns to Men and Underwear with a series of photos featuring model Tony posing in AMU ... Read More...
AMU Pure briefs and jocks on model DW Chase

Model DW Chase in AMU Pure briefs and jocks

August 2, 2021
Editorials & Models, Men and Underwear
Model DW Chase returns to Men and Underwear with one more series of photos. The feature follows him at his house, the garden and his gym posing in briefs and jockstraps of Irish brand AMU. DW Chase is known for... Read More...
AMU underwear - Model and Finess Fanatic Simon by PhotoRSH

Model and fitness fanatic Simon by PhotoRSH for AMU underwear

June 22, 2021
Editorials & Models, Men and Underwear
We are delighted to show you today an editorial photographed by talented PhotoRSH today. The striking and incredibly sexy photos you see below feature model and fitness enthusiast Simon, posing in the white tho... Read More...
Exodia underwear - modelsJuanFer De La Torre, William Santos, Gian Bastos and Thomas Cerrini

Weekend Feast with JuanFer, William, Gian, Thomas, AMU underwear and so much more!

June 19, 2021
Men and Underwear, Weekend Feast
Men! JuanFer De La Torre, William Santos, Gian Bastos and Thomas Cerrini photographed by Gus Dantas for the Exodia Rio underwear in Eroticco Magazine. Have a look at the latest feature about Moschino, style... Read More...

Alpha Male Undies – The Pure Underwear Collection has arrived!

June 17, 2021
Men and Underwear, News & Trends
We are quite excited to add one more brand to our shop! Alpha Male Undies or AMU as you can simply call it is an Irish brand, designed in Dublin. It is the in-house brand of the retailer with the same name whos... Read More...
Patxi by Frank Louis

Weekend Feast with Patxi, Mathias, Winter Sales and so much more!

January 9, 2021
Men and Underwear, Weekend Feast
Men! Model Patxi Areitio Mira poses in Tommy Hilfiger underwear, photographed by Frank Louis in L'Effronte Magazine. Henrique Zouain and Luiz Altefender pose in underwear by Lupo for the camera of Beto Urba... Read More...
AMU underwear - model Zeus by MDZ management

Model Zeus by MDZmanagement – AMU underwear

January 5, 2021
Editorials & Models, Men and Underwear
We are happy to show you today one more editorial work by MDZmanagement. The talented photographer worked with model Zeus Gonzalez Santana for a series of great photos featuring underwear from Irish brand AMU. ... Read More...
AMU underwear - Model Aaron by MDZmanagement

Model Aaron by MDZmanagement – AMU underwear

July 22, 2020
Editorials & Models, Men and Underwear
Today we show you the latest editorial work of Spanish team MDZmanagement in the Canary Islands. The photos feature model Aarón Martín posing in underwear by Irish brand AMU. The home brand of retailer Alpha Ma... Read More...

Weekend Feast with Steve, summer sales and so much more!

July 18, 2020
Men and Underwear, Weekend Feast
Men! Model Shawn Golomingi at NEVS Models photographed by Tom Buck in underwear by Garofali in Victor Magazine. Our Instaman award this week goes to model Dominique Surquin. Justin Lyons gets photographe... Read More...
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The specialists in men’s underwear. Daily updates with all the latest underwear trends, news from leading brands and stores, as well as features on models, interviews, editorials, reviews and of course great photography! Find out everything there is to know about the world of men and underwear! Don't miss also our own men's underwear shop offering select brands and items chosen by our specialists.

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Possibly, the sexiest singlet you have ever worn! Made with a sheer fabric to let your assets shine through. Meet the Barcode Ragnar Singlet in black:
____
https://menandunderwear.com/shop/underwear/barcode-berlin-fetish-singlet-ragnar-black
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Possibly, the sexiest singlet you have ever worn! Made with a sheer fabric to let your assets shine through. Meet the Barcode Ragnar Singlet in black: ____ https://menandunderwear.com/shop/underwear/barcode-berlin-fetish-singlet-ragnar-black
7 hours ago
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1/9
The shiny, luxurious Floral Swim Bikini of TOF Paris in yellow is made from the finest swim fabric in a striking pattern. Put it on:
____
https://menandunderwear.com/shop/swimwear/tof-paris-floral-swim-bikini-yellow
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The shiny, luxurious Floral Swim Bikini of TOF Paris in yellow is made from the finest swim fabric in a striking pattern. Put it on: ____ https://menandunderwear.com/shop/swimwear/tof-paris-floral-swim-bikini-yellow
13 hours ago
View on Instagram |
2/9
Unparallel comfort, amazingly soft fabric, contemporary style! Discover the Bamboo Thong by Andrew Christian, today:
____
https://menandunderwear.com/shop/module/iqitsearch/searchiqit?s=Bamboo
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Unparallel comfort, amazingly soft fabric, contemporary style! Discover the Bamboo Thong by Andrew Christian, today: ____ https://menandunderwear.com/shop/module/iqitsearch/searchiqit?s=Bamboo
1 day ago
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3/9
Made to feel comfortable even during your busiest days, the Urban collection of Marcuse will be your go-to underwear, every morning, any day, any season:
_____
https://menandunderwear.com/shop/module/iqitsearch/searchiqit?s=Urban
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Made to feel comfortable even during your busiest days, the Urban collection of Marcuse will be your go-to underwear, every morning, any day, any season: _____ https://menandunderwear.com/shop/module/iqitsearch/searchiqit?s=Urban
2 days ago
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4/9
Today’s suggestion is the athletic-style Medley Swim Shorts by CODE 22 in navy blue. Would you wear it?
____
https://www.menandunderwear.com/2022/08/swimwear-suggestion-code-22-medley-swim-shorts-navy.html
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Today’s suggestion is the athletic-style Medley Swim Shorts by CODE 22 in navy blue. Would you wear it? ____ https://www.menandunderwear.com/2022/08/swimwear-suggestion-code-22-medley-swim-shorts-navy.html
3 days ago
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5/9
Beautiful melange teal/green trunks, perfectly combined with a soft, organic cotton based waistband in navy blue. A new take on a classic pair of boxer briefs by Bluebuck. Check it out:
https://menandunderwear.com/shop/underwear/bluebuck-arctic-green-trunks
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Beautiful melange teal/green trunks, perfectly combined with a soft, organic cotton based waistband in navy blue. A new take on a classic pair of boxer briefs by Bluebuck. Check it out: https://menandunderwear.com/shop/underwear/bluebuck-arctic-green-trunks
3 days ago
View on Instagram |
6/9
Featured in our Weekend Feast today are model Stathis by Philip Smy (photo), model Konstantin Kostin by Angel Ruiz, Summer sales and more:
____
https://www.menandunderwear.com/2022/08/weekend-feast-with-stathis-angel-tof-restock-and-more.html
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Featured in our Weekend Feast today are model Stathis by Philip Smy (photo), model Konstantin Kostin by Angel Ruiz, Summer sales and more: ____ https://www.menandunderwear.com/2022/08/weekend-feast-with-stathis-angel-tof-restock-and-more.html
4 days ago
View on Instagram |
7/9
Striking briefs in shiny textured, four-way stretch, blue fabric with silver stars by Andrew Christian. The Superhero Briefs are fun and unique, perfect to bring out your inner star and let you shine!
___
https://menandunderwear.com/shop/underwear/andrew-christian-superhero-brief-w-almost-naked
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Striking briefs in shiny textured, four-way stretch, blue fabric with silver stars by Andrew Christian. The Superhero Briefs are fun and unique, perfect to bring out your inner star and let you shine! ___ https://menandunderwear.com/shop/underwear/andrew-christian-superhero-brief-w-almost-naked
4 days ago
View on Instagram |
8/9
Back in stock! The TOF Fetish Harnesses and TOF Party Boy Harnesses (photo) in three colours each. Check them out:
_____
https://menandunderwear.com/shop/accessories?q=Brand-TOF+Paris
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Back in stock! The TOF Fetish Harnesses and TOF Party Boy Harnesses (photo) in three colours each. Check them out: _____ https://menandunderwear.com/shop/accessories?q=Brand-TOF+Paris
5 days ago
View on Instagram |
9/9
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