In case you are not familiar with
Obviously, here is some information about the brand. It was established in 2007 and is based in Australia. You will find several different cuts and more specifically: Boxer briefs (3'' leg), Boxer briefs (9" leg), briefs, trunks, hipster briefs as well as low rise boxer briefs, briefs, bikini briefs, thongs and jockstraps. The prices range from 15 AUD to 29.99 AUD.
New Obviously logo
The logo of the brand has changed recently. Instead of the O in the middle of the logo representing the male symbol now it represents a breaking wave across the rising sun. According to Obviously this new logo represents a return to the
roots of the brand, symbolising the sun and surf of the beautiful Australian beaches that have
always been a big part of the brand. Symbols of fun and energy, of the relaxed
Aussie lifestyle, but also of enduring power and beauty.
New Obviously range EveryMan™
The journey of the brand in the menswear industry continues
with the release of Obviously’s first Bamboo fibre products – the EveryMan™
Range. The range is specifically designed for Every Man to wear Every Day
and provides an affordable addition to your underwear collection.
The EveryMan™ Range is made
from a high quality custom blend of Bamboo Rayon and Lycra fabric which provides
the perfect balance between comfort, freedom and support. The
EveryMan™ Range comes in 5 totally new products:
-
Boxer Brief 3 Inch Leg - 18.95 AUD
-
Boxer Brief 9 Inch Leg - 18.95 AUD
-
Brief - 16.95 AUD
-
Trunk - 18.95 AUD
-
Hipster Brief - 16.95 AUD
Each of these products is a
complete redesign from anything Obviously has done previously, the body of each
garment has been re-engineered for improved comfort and a better fit, and
customers will find the fit slightly larger and more spacious.
The EveryMan™ Range does
not feature Obviously's anatomical pouch but rather features 2 new contour front
designs - Comfort and Classic.
The Comfort contour
features a single panel front for an enhanced level of comfort over traditional
underwear while still retaining a slim line appearance and providing support.
Think of it as a midway point between Obviously’s anatomical pouch and
traditional underwear. This pouch design is perfect for guys who desire
underwear with a little more support.
The Classic contour front features
a classic double panel front with flatlocked double seams and a shallower pouch
depth in order to achieve a classic shape with maximum support. This style is
more like traditional underwear.
To see the complete
EveryMan™ Range - just follow this link:
See below two pictures from the Comfort Hipster Brief and the Classic Brief of Obviously's new range EveryMan.
