Summer has always been an inspiration for designers to create new collections in fashion. The hot days, the sun, the sea, the idea of being on holidays are often captured in prints, colours and, sometimes, special styles and new cuts. ES Collection presented its Spring Summer 2017 earlier this year through a campaign called Sunlit. The campaign is as beautiful as you would expect from the Catalan giant of the men’s underwear industry and the designs in this collection are second to none. Colours, prints, camo but also classy solids and adventurous neon, are incorporated into one of the most complete underwear collection we have seen this year. Enjoy the shots from the campaign below and the creative designs this brand is offering this season.

Special thanks to Studio Retail for supplying the photos.