During our recent visit to the International Salon of lingerie and underwear in Paris we came across some very interesting brands and of them was France’s X-ITER, a true to its name, exciting, mens only swimwear brand.
The brand has launched its first collection comprising swimwear and accessories just a few months ago. In their swimwear collection you will find briefs and boxers in black with neon blue or neon orange accents in three sub-collections: Alpha, Delta and Omega. By looking at their designs you will probably guess that the initial inspiration was the movie Tron. X-ITER is a fashion forward, modern, almost futuristic brand catering mostly for the gay market. Their swimwear is manufactured in Europe from high quality material, something we were able to witness in Paris.
Photographer: Pascale Arnaud
Make-up Artist: Ondine Marchal
Models: Marvin Morand, Romain Labard