Ben from Germany gets featured in our latest Real Men In Underwear series, posing in underwear by Obviously Apparel. See this story here.

Okafer Abel by Denkelly Studio for Nala Underwear in Eroticco Magazine.

Our Instaman award this week goes to our follower from Mexico Abram Lopez.

Fitness model Kirill Strunnikov features in this stunning series photographed by Arya Keribo for Yearbook Online.

Model Iysee Sowerby photographed by Sergey Sheptun in items by CLXUD in Volant Magazine.


New Bounce swimwear and restock on Brighten, Astra and Empire briefs from Marcuse!

Huge sale, 25% off all Adam Smith Wear end Monday in our shop!

New swimwear in the popular bikini style called Holidays Bikini Swim Briefs by TOF Paris!

Men’s accessories to complement your new underwear by Zosimi Beads in the shop!

The 2nd Skin briefs, trunks and jocks are back this season by CODE 22!

New Sergey Pop Jockstraps, Proud Socks, and restock on many styles from Barcode Berlin!

New brand in store! Check out Obviously Apparel and their micro modal and bamboo-made underwear.

New Micro Briefs just released by Walking Jack!

Dozens of new styles by Andrew Christian on bamboo, modal, polyamide and more now at Men and Underwear – The Shop.

New brand in our shop from France! Discover the quirky, comfy and gay-owned LeBeauTom.

New underwear arrivals and most styles are back in stock from Bluebuck.

Watch the latest videos from popular brands and behind-the-scenes footage on our YouTube Channel.

New glance rings and cockrings at the eShop of Esculpta just released!

New Cellblock 13 Hunstman Series and more now at

Huge sale now on! 50% off everything at aussieBum!

New Sprint Collection is now available at Supawear!

New Moana Beachwear just released by 2EROS!