You have seen 2EROS being featured in Men and Underwear quite a few times. It is one of those brands that keeps on surprising us with new designs and innovation over the last ten years. From the first edition of its Icon Shorts to the latest Erebus collection, the Australian label has always something new and unexpected to show us. The man behind the brand is Jason Hoeung, who launched 2EROS in 2008, designer of each collection since the beginning.

“I had a lot of interesting ideas which I wanted to incorporate into my labels, concepts that I felt were missing in the mens essential and active markets. My designs focus on function, quality and a sexy fit for men.” Jason Hoeung

In celebration of its 10th year anniversary, the brand opened LA Fashion Week at The MacArthur Los Angeles. It represented the Australian lifestyle through showcasing some of its boldest, brightest and iconic designs.

The photos and short videos below take us backstage, right before the show and on the runway.

Enjoy!