Let the self you dream of become reality with Modus Vivendi’s new campaign, Dreamland. Igniting images of men, idols and heroes that fascinate and excite, Dreamland presents some of the world’s most coveted male characters, and invites you to become one of them. Be what you dream!
This is the introduction of the new campaign for spring/summer 2014 of Modus Vivendi. You will see in the next few months, seven different “dream worlds” with pictures of sexy Greek models blending with their dreamy backgrounds. The concept behind this campaign is that every man can become the man of his dreams.
The campaign starts with the Wild West which features the all new, denim inspired Denim Look briefs, boxers and jocks. All three styles feature a sexy lace up front with PVC fabric panels, metal eyelets and cords ending in metal aglets with each style having a mix of design details that make it unique. In case you haven’t read our review of the Denim Look brief, read it here
A very intriguing campaign from the Greek brand for a new line that we like a lot!
See the new line here: http://e-modusvivendi.com/gbu0-catshow/mc_DenimLookLine.html

Credits:
Brand: Modus Vivendi (www.e-modusvivendi.com)
Photographer: Panos Mihailidis
Models: Stefanos Papadopoulos, Ilias Konstantinou

Modus Vivendi underwear campaign Dreamland - Wild West

Modus Vivendi underwear campaign Dreamland - Wild West

Modus Vivendi underwear campaign Dreamland - Wild West

Modus Vivendi underwear - Denim Look brief

Modus Vivendi underwear - Denim Look jockstrap

Modus Vivendi underwear - Denim Look boxer