I can’t hide that Modus Vivendi is my favourite underwear brand. The reason is because they think outside the box with their designs, materials, collections and campaigns. They chose to stick to their roots, promote their country and heritage and present them to all of us in the nicest way possible. Modus Vivendi is celebrating the fact that they are a Greek company, they are not ashamed nor try to hide it; on the contrary they make a whole new campaign called “Retro Greece”, with the sexiest models possible in stunning outdoors and indoors locations which is amazing! See the pictures below to see exactly what I am talking about. These first two lots (five and five) represent their “Winegrower” and their “Woodcutter”. Congratulations Modus Vivendi!
Model: Mihalis Thomaidis, Copyright: Modus Vivendi

modus vivendi underwear campaign retro greece wingrower style

modus vivendi underwear campaign retro greece wingrower style

modus vivendi underwear campaign retro greece wingrower style

modus vivendi underwear campaign retro greece wingrower style

modus vivendi underwear campaign retro greece wingrower style

modus vivendi underwear campaign retro greece woodcutter style

modus vivendi underwear campaign retro greece woodcutter style

modus vivendi underwear campaign retro greece woodcutter style

modus vivendi underwear campaign retro greece woodcutter style

modus vivendi underwear campaign retro greece woodcutter style