{"id":970,"date":"2015-10-23T16:42:00","date_gmt":"2015-10-23T16:42:00","guid":{"rendered":"http:\/\/menandunderwear.01generator.com\/2015\/10\/bum-chums-releases-illuminati-collection\/"},"modified":"2016-07-20T07:29:32","modified_gmt":"2016-07-20T07:29:32","slug":"bum-chums-releases-illuminati-collection","status":"publish","type":"post","link":"https:\/\/www.menandunderwear.com\/blog\/2015\/10\/bum-chums-releases-illuminati-collection.html","title":{"rendered":"Bum-Chums releases the Illuminati collection"},"content":{"rendered":"

From the darkness, light is found and on this day, the guys at the British brand Bum-Chums<\/a> declare \u201cThe Hidden Is Revealed\u201d\u2026 The new,\u00a0Autumn\/Winter 2015\u00a0Illuminati<\/a>\u00a0collection is now released!
\nBum-Chums’ new collection is simple, contrasting and brilliant, comprising two signature fitting hipster designs, two contoured briefs and a new hybrid swim brief design, made to impress onlookers!\u00a0\u201cThe emphasis of this collection is all in the contrast.\u201d says Anthony Finney, Creative Genius at\u00a0Bum-Chums. Indeed, the use of just black and white seems to emphasise the depth and shapes of the items allowing fit, comfort and style to play the leading role.<\/p>\n

The\u00a0hipster\u00a0features a contour pouch with contrasting binding for support, shape and fit, while the chunky binding around the legs makes sure the fit is snug and appealing to the eye. The\u00a0briefs\u00a0are very fitted, showing plenty of frontal displacement and hugging in all the right areas, including the back with a centered seam to give a cupping look.<\/div>\n
The new hybrid\u00a0swimwear is made form\u00a0a black mesh with black and white Lycra setting off the collection and giving a fitted and contoured shape to the male form. This very sexy design has see-through rear\u00a0mesh\u00a0vents.<\/div>\n
\u201cWe always aim to use the best fabrics we can in our products, combined with our British in-house manufacturing base here. We use real people to create the garments, and we\u2019re constantly fighting the far-east manufacturers, competing more on quality than we can on price.\u201d Says Craig Hendry, founder of Bum-Chums, who still gets hands on with making the pants.<\/div>\n
Lynn Boulton, \u201cMother Superior of QC\u201d at Bum-Chums says \u201cThese are all First-Class British Made products, which is something you don\u2019t get much of these days as far as manufacturing is concerned.\u201d<\/div>\n
Bum-Chums which has been making underwear solely in Britain since they formed in 2009 has always strived to innovate in the world of the Underwear Industry and their collections are usually accompanied with a somewhat creative twist of British Humour.<\/div>\n
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Enjoy the campaign images below and make sure you see the whole new collection at Bum-Chums<\/a>.<\/div>\n
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From the darkness, light is found and on this day, the guys at the British brand Bum-Chums declare \u201cThe Hidden Is Revealed\u201d\u2026 The new,\u00a0Autumn\/Winter 2015\u00a0Illuminati\u00a0collection is now released! Bum-Chums’ new collection is simple, contrasting and brilliant, comprising two signature fitting hipster designs, two contoured briefs and a new hybrid swim brief design, made to impress […]<\/p>\n","protected":false},"author":2,"featured_media":11574,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":""},"categories":[1,3338],"tags":[55,221,286,40,57,156,844],"aioseo_notices":[],"jetpack_featured_media_url":"https:\/\/www.menandunderwear.com\/blog\/wp-content\/uploads\/2015\/10\/BumChumsOct15Part1-017.jpg","_links":{"self":[{"href":"https:\/\/www.menandunderwear.com\/blog\/wp-json\/wp\/v2\/posts\/970"}],"collection":[{"href":"https:\/\/www.menandunderwear.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.menandunderwear.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.menandunderwear.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.menandunderwear.com\/blog\/wp-json\/wp\/v2\/comments?post=970"}],"version-history":[{"count":0,"href":"https:\/\/www.menandunderwear.com\/blog\/wp-json\/wp\/v2\/posts\/970\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.menandunderwear.com\/blog\/wp-json\/wp\/v2\/media\/11574"}],"wp:attachment":[{"href":"https:\/\/www.menandunderwear.com\/blog\/wp-json\/wp\/v2\/media?parent=970"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.menandunderwear.com\/blog\/wp-json\/wp\/v2\/categories?post=970"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.menandunderwear.com\/blog\/wp-json\/wp\/v2\/tags?post=970"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}