Model Zach Pricer is the face of Polo Ralph Lauren underwear collection of this season. We saw the campaign, photographed by Ben Weller in MMScene.

Our Instaman award this week goes to model Ariel Ben Attar.

One of the top men’s underwear models Andrew Biernat in one of most sexy shoots ever by Blake Ballard in Yearbook Online.

Our favourite Hunk du Jour this week was Edilson Nascimento.

Brazilian model Santi Waine (photo below) gets photographed for Cool Singapore by photographer Jeremy Holden in underwear by Zara Man.  The whole feature in Btchs Magazine.

Santi Waine by Jeremy Holden via Btchs Magazine.


Spanish label Punto Blanco has just released a very nice collection of socks. Have a look here.

For limited time only and until stocks last you get a free jockstrap by Adams USA with any order at International Jock!

Show your love for sushi with the new Sushi boxer brief by Frank Dandy!

The Pride trunks and jockstraps by 2XIST just added in our shop’s sale section! Grab what’s left here.

The American fashion designer Alexander Wang is collaborating with Uniqlo to produce a new line of thermal underwear. We read it at Fashionista.

The Pride jockstrap by 2XIST is one more design recently added to our sales section! Click on the photo to grab the last pieces left!