It’s mid March and we think it’s time to start showing you some of the best new swimwear designs for summer 2017. We will begin with the Spanish brand ADDICTED, which very recently released the new collection on their website and via retailers around the world. The new collection is called Blow and it comprises swim briefs, swim trunks, swim shorts and boardies in a ray of prints, styles and colours. You will find more than 30 different styles to choose from ranging from a classic, all white pair of swim briefs to floral, pastels, funky patterns and even a penis/camo mix print which we found really fun! Also included are retro styled shorts with rounded sides which we know, many of you love to wear.

Overall, the Blow swimwear collection offers designs and styles for every taste. Even though the brand is known for its more risque approach to design, this collection is mature, fashion forward and fresh at the same time. Enjoy below a selection from the new designs as presented in the recent advertising campaign of the Spanish label.