The French underwear brand HOM has just released a backstage video from their shoot for the campaign of their line Heritage. The line is a perfect example of what HOM stands for: masculine designs offering great comfort. The line features a “retro” style with some of the items having buttons. The materials (such as Elastane, Micromodal and of course cotton) are of the highest quality and all of European origin.  This line is part of the brand’s Spring Summer 2014 collection. Enjoy the pictures and scroll down to see the backstage video, right here on Men and Underwear blog!

HOM underwear Heritage

HOM underwear Heritage

HOM underwear Heritage

HOM underwear Heritage

HOM underwear Heritage

HOM underwear Heritage

HOM underwear Heritage

HOM underwear Heritage

HOM underwear Heritage